Publicitas AG | We know media.

Print Planning Tools

admarketplace.ch

Online information and trading platform for themed ads and cross-media offers from Swiss newspapers and magazines.
admarketplace

MA Strategy

The inter-media study delivers information on the media categories print, TV, radio, cinema and the internet and simplifies the planning and optimisation of the media mix.
MAStrategy

MediaPerformance

The coverage data analysis and planning program which provides access to accredited editions of more than 700 titles, with the option of searching on the basis of geographic criteria, defining individual dealer areas and conducting analyses.
MediaPerformance

vergo - Software for target group analysis and media planning

The media research analysis tool for professionals, using MACH Basic, MACH Consumer, MA Leader, MACH Radar and netmetrix with evaluation options such as target group definitions, metering, mapping and plan evaluations.
vergo

MediaCalc

The new program for the calculation of rough costs or price requests from over 300 Swiss newspapers and magazines, as well as internet platforms.
MediaCalc

MediaPrint

The online reference containing tariffs and technical data on the entire Swiss press.  The database, which is updated daily, comprises of more than 2,900 titles and combinations.
MediaPrint

MediaDispo

The professional tool for detailed cost planning, and the creation of publication and production plans with unique export interfaces and the option of booking advertisement campaigns online.
MediaDispo

MediaResearch

Online access to a whole host of print and media research, with quantitative and qualitative results from research and copy tests on the subject of media and advertisement effects.
MediaReserach

client center

The online information databank with all booking, subject, invoice and closing dates, as well as publication plans and sales statistics.
client center

Mag-Index

The selection tool for magazines.  Mag-Index covers over 2,000 public, specialist and technical publications.  Mag-Index contains all of the relevant basic information on all advertisers who are present in Switzerland.
Mag-Index

Mag-Calc

This planning and calculation tool for magazines gives you the option of precisely calculating the cost of your advert with a range of cost components and with over 2,000 public, specialist and technical publications.  Additionally, print material lists can also be printed out using Mag-Calc.
Mag Calc

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Publicitas AG
Mürtschenstrasse 39
Postfach
CH-8010 Zürich
0844 84 84 40

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